Thus, while pink may suggest femininity in color psychology, this doesn’t mean that pink is appealing to all women, or even most women.
Use colors other than pink — like blue, purple, and green — and you may improve the appeal of your e-commerce website to female visitors. If you’re marketing to men, these are the colors to stay away from: purple, orange, and brown. These colors — blue, green, and black — are traditionally associated with maleness.
Color psychology is the science of how color affects human behavior.
Color psychology actually is a branch of the broader field of behavioral psychology.
The thyroid glands signal the release of hormones, which cause fluctuation in mood, emotion, and resulting behavior.